Microchip Shortage Update

Find a Way Around the Ongoing Microchip Shortage at Ashland Ford

There continues to be a high demand for the latest vehicles, including new Ford models. The ongoing global microchip shortage has caused Ford inventory levels to dwindle, but Ashland Ford provides ways around this car shopping dilemma. Rely on your local Ashland, WI Ford dealer to navigate you through the chip shortage. Have us put you behind the wheel of your dream Ford!

Importance of Microchips

Newer models are built with dozens of microchips, which control everything from infotainment and stability control to fuel management and engine functions. Several vehicle systems and features require microchips to operate.

How This Chip Shortage Impacts Wisconsin Drivers & What They Can Expect

Most microchips are produced outside of the U.S. The pandemic, geopolitical factors, and other mishaps have slowed microchip production. This has resulted in a global shortage, with Ford and other auto manufacturers unable to produce new vehicles at the normal rate to meet the high demand.

While microchip manufacturing is expected to increase, chip shortages will continue throughout the year. Through the year's first quarter, American car manufacturers have reported seeing more consistency in semiconductor chip supply. This has resulted in vehicle production improvement compared to earlier stages.

Car Shopping Tips to Navigate the Chip Shortage

The supply of these semiconductor chips is vital to vehicle production. As the chip shortage continues, Ashland Ford has some tips to combat this supply and demand crisis so you can still land your dream vehicle.

Contact Ashland Ford with Chip Shortage Questions

Are you concerned about the chip shortage affecting your driving lifestyle? Contact Ashland Ford with a call or click. Our sales experts will answer your microchip questions and help find the perfect ride.

Shop for New & Used Vehicles

We recommend that Ashland shoppers keep their options open by considering new and used vehicles. If you can't find your favorite Ford in our new inventory, our used inventory is full of quality pre-owned cars. You can also consider a different model or body style that may not have as high of demand.

Ashland Ford

28715 US Hwy 2 Ashland, WI 54806
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Sales 715-979-8045
Service 715-979-8046
Parts 715-979-8044

Monday 8:00AM - 6:00PM
Tuesday 8:00AM - 6:00PM
Wednesday 8:00AM - 6:00PM
Thursday 8:00AM - 6:00PM
Friday 8:00AM - 6:00PM
Saturday 8:00AM - 4:00PM
Sunday Closed
Monday 7:30AM - 5:00PM
Tuesday 7:30AM - 5:00PM
Wednesday 7:30AM - 5:00PM
Thursday 7:30AM - 5:00PM
Friday 7:30AM - 5:00PM
Saturday 8:00AM - 2:00PM
Sunday Closed
Monday 7:30AM - 5:00PM
Tuesday 7:30AM - 5:00PM
Wednesday 7:30AM - 5:00PM
Thursday 7:30AM - 5:00PM
Friday 7:30AM - 5:00PM
Saturday 8:00AM - 2:00PM
Sunday Closed

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