Meet Our Staff
Management
Sales
Peter Orlich
General Sales Manager
My Dream Car: 1969 Dodge Charger My Favorite Food: Pizza My Hobbies: Playing Drums, Working on my Farm, Hanging out with friends and family & spending time with my wife. About Me: I was born and raised in Wakefield MI. I have been in the car business for the past 37 years. I am very passionate about the automotive industry, as I have managed dealerships throughout the US including Alaska. I’m blessed to be a part of the Ashland Ford Chrysler team and to spend the best years of my career here!
Jon Moore
Business Manager
My Dream Car: 1981 Dodge Ramcharger My Favorite Food: Chinese My Hobbies: Concerts, Horror Movies, Hanging out with friends About Me: I was born and raised in Washburn, WI. I love all things horror & Halloween. I also love going to rock concerts with my wife. I have 2 amazing & adorable rescue dogs Dewey & Goose
Mike Byrnes
Sales and Leasing Consultant
My Dream Car: 1964 AmphiCar (I Have One) My Favorite Food: Double Bacon Jalapeno Cheeseburger with Pepperjack My Hobbies: Talking smart with neighbors at the local watering hole. Hunting, and Boating About Me: I have been in sales for the majority of my life including Vehicles, Boats, ATV, Motorsports, Motorcycles, and Snowmobiles. I have been the owner and operator of Hidden Acres Resort in Iron River on the beautiful Iron Lake for 24 years and have been at the dealership for over 11 years!
Eyan Hanson-Gordon
Sales and Leasing Consultant & Marketing Director
My Dream Car: New Ford F-350 Limited Dually with the 6.7L HO Powerstroke My Favorite Food: Whitefish and Lake Trout My Hobbies: Volunteer Firefighter, Boating, Video Games About Me: I was born and raised in Red Cliff WI and currently live in Bayfield with my wife and three dogs. I have been a member on the Bayfield Volunteer Fire Department since 2015 and have worked here at Ashland Ford Chrysler since 2021. When I am not working I am hanging out with my friends, family, or dogs.
Korey Muzzy
Sales and Leasing Consultant
My Dream Car: 2002 Dodge Viper My Favorite Food: Sushi My Hobbies: I enjoy cooking all sorts of different meals and I also like to relax and watch Criminal Minds. About Me: I am originally from the Twin Cities but moved to Ashland to go to school at Northland College. I enjoy drinking local coffee and going golfing on the weekends. I am recently engaged to my fiance Amelia. I also am a new dog owner to our new puppy Essie (short for Espresso) I love living in this beautiful area and am glad to call Northern WI my home!
Lane Brown
Sales and Leasing Consultant
My Dream Car: New Ram 1500 Limited Night Edition My Favorite Food: Street Tacos My Hobbies: Golf, Video Games, Musician About Me: I was born and raised in Bruce Crossing, MI. After Highschool I joined the US Army where I served 4 years. I currently live in Ashland, WI with my Fiance Sydnie. I have three kids; Harper, Silas, and Vada. I also have two dogs Murphy & Everest. In my free time, I am an avid golfer and Musician.
Office
Desiree Ford
Office Manager
My Dream Car: Newest Year Matte Black on Black F-150 Tremor My Favorite Food: Tie between tacos and pizza My Hobbies: I love spending time with my family. I absolutely love binge watching true crime and true supernatural anything. About Me: I am half Native American and half Puerto Rican. I’m originally from Milwaukee, WI, but relocated to my Native American reservation to be near family. I have three children and a mom. I served in the Army National guard for 7 years. I have been at Ashland Ford since 2016.
Emmah Johnston
Receptionist/Cashier
My Dream Car: A blacked-out Ford Taurus SHO My Favorite Food: Sushi My Hobbies: Video Games, Drawing/Painting, Playing Instruments (6)! About Me: I grew up in Ashland. When I'm not working or Googling random topics that pop into my head, I can most likely be found glued to my couch playing video games with my boyfriend, Dalton.
Service
Ben Scott
Shop Foreman
Lee Scull
Service Technician
John Grant
Service Technician
Joe Bartolini
Service Technician
Chase King
Service Technician
Mike Bowker
Lube Tech
Body Shop
Eric Gregoire
Body Shop Manager
My Dream Car: 2017 Ford Mustang GT350R W/ Tech Package & Black w/ Back Stripes My Favorite Food: Pizza My Hobbies: Car Shows, Youtube Creator & Vlogger, Auto Mechanics About Me: I was born and raised in Ashland, WI. I started working at Ashland Ford in 2011 as a Lube Tech and worked my way up to the Body Shop Manager position. I spend my free time working on my Pontiac Firebird. I also run the youtube channel TheWiscoGuyz. The auto industry is my passion and will continue to be in the years to come!
Aaron Tardiff
Body Shop Foreman/ Refinisher
My Dream Car: 2004 Ford Mustang SVT Cobra Terminator in Mystichrome My Favorite Food: Cheeseburgers My Hobbies: Car Shows, Model Railroading, and Working on Cars About Me: I grew up in Ashland where I graduated from Ashland High School in 2014. I have been working here since 2012. I am a PPG Certified and Mopar-Trained Technician specializing in automotive refinishing and collision repair.
Matt Sveda
Body Shop Technician
Ben Barningham
Body Shop Technician
Nick Bartick
Accessory Installation Technician
Parts
Gary Jones
Parts and Accessories Specialist
My Dream Car: Delorean My Favorite Food: Chicken Prosciutto My Hobbies: Golfing, Biking, Hiking About Me: I am originally from Westminster, CO. I served in the United States Army for 5 years as a combat medic. I was stationed in Ft. Polk, LA. I also did two tours of duty in Baghdad, Iraq & Qandahar, Afghanistan. I moved to Ashland, WI roughly 10 years ago. I have two daughters ages 10 & 12. In my free time I enjoy golfing and watching sports; Football and Basketball in particular. I am a lifelong Denver Broncos fan and Season Ticket holder.
Wyatt Honkala
Parts and Accessories Specialist
My Dream Car: Jeep Grand Cherokee Trackhawk My Favorite Food: Pizza My Hobbies: Biking & Watching Car Races About Me: I love spending time with my family and friends. I spend a lot of my free time biking. I am a car enthusiast, I enjoy going to car races in the summer. I really enjoy having the opportunity to see all of the vehicles that we have on our lot.
Detail